Posts Categorized: summaries

Content Strategy in One Google Search

Posted by & filed under business, lessons learned, summaries.

So, I set out to get a braindump on content strategy. I Googled “content strategy,” and as I sifted the wheat from the chaff I had to keep structuring (the below doesn’t quite qualify as writing) my post to try to do justice the information I was gathering. Here are the the bullets. 9 Hard-Hitting [...]

Scott Berkun’s “Confessions of a Public Speaker ” a Summary

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Below are my “one liner” notes I took as I worked through the book. They are vague in places and without a lot of context. For more detail.. check out the book Confessions of a Public Speaker . I found the book to very interesting, and it has caused me to think further about most of [...]